BE

HOW DO YOU WANT TO BE?

Who is only
the beginning.

Underneath who you are is the more immediate question: how do you want to be?

Parent. Partner. Friend. Leader. Spiritual. Each “who” can contain a million different ways of showing up. BE gives you one quiet place to choose a few of those ways, pay attention to them, and come back to them for 28 days.

Open BE

Don’t just do the thing. BE there for it.

THE QUESTION UNDER THE LABEL

Who? Aha. But how?

“Parent” tells me something about who I am. It doesn’t tell me whether I want to be present, patient, playful, attentive, steady, curious, or something else entirely. The same is true of being a partner, friend, leader, or a person in relationship with God, spirit, body, mind, and heart.

Maybe you already know a lot about who you are. Maybe you’re working that out through therapy, recovery, coaching, spiritual practice, meditation, journaling, another modality, or simply living. Either way, the label is not the end of the question.

BE doesn’t tell you who to be. It helps you pay attention to some of the hows you choose.

WHY BE?

I didn’t need another system to manage.

There are already habit trackers, journals, notes apps, reminder apps, mindfulness apps, spiritual apps, and goal systems. Many are excellent. But getting the experience I wanted meant configuring a lot, paying for things I didn’t need, or keeping pieces of the same life scattered across three or four different places.

I wanted one simple place where practices, specific commitments, daily intention, reflection, and the little things I wanted to remember could live together — organized around one question instead of one productivity system.

BodyMindHeartSpirit

THAT VS. HOW

A checkmark can only tell you so much.

A tracker can tell me that I spent time with my kids, called a friend, exercised, learned, or prayed. BE can track that too. But I can do every one of those things without really being there for it.

BE gives you room to set an intention, notice what happened, and — if you want — leave a small note on an individual check-in about what you want to remember. The checkmark records that you did something. The rest helps you pay attention to how you lived it.

WHAT BE ISN’T

No scorecard for being human.

No streaks.
No number to protect tomorrow.

No points or badges.
There’s no score for how you choose to live your life.

No feed or competition.
Your journey does not need an audience.

No giant setup.
Start with a few practices. Change what stops helping.

An unchecked box is not a failure. It’s information. Notice it and come back to today.

WHY 28 DAYS?

Long enough to notice. Short enough to begin again.

BE uses four weeks across four parts of life: Body, Mind, Heart, and Spirit. Twenty-eight is also כח — koach, the numerical value of the Hebrew word for strength.

May you have the strength to keep showing up — and to keep becoming the person you want to be.

PRIVATE BY DESIGN

I don’t want to know.

Who you are. What you’re working on. There’s no BE account, no name or email attached to your journey, and no advertising trackers following what you do. BE can anonymously tell that someone used the app, how many distinct days that installation showed up, and a small amount of information needed for reminders you choose to enable.

Your practices, intentions, reflections, commitments, check-ins, notes, and journey history stay on your device. BE does not keep a server-side copy of your journey. If you enable a commitment reminder, BE stores what it needs to deliver it and, only if you choose to show it in the notification, a short name for that commitment. Even feedback can be anonymous — name and email are optional.

There’s a tradeoff: no account means there’s nothing to sign back into if you lose your phone, and there’s no multi-device sync today. You can export a backup and restore it on another device if you wish.